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Data Activation

What Comes After Data Activation?
Part 3 of Data Activation Is Not The Goal
 • 
Arpit Choudhury
The Stairway To Data Activation
For growth to happen, a lot needs to happen before and after data activation workflows are set in motion.
 • 
Arpit Choudhury
Make Your Data Warehouse Your Growth Engine | Boris Jabes, CEO at Census
In this episode, Arpit and Boris jam on what it takes for data and growth teams to collaboratively turn the data warehouse into a growth engine!
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Arpit Choudhury
14:59
The Commodification of Data Activation
Data Activation, one of the key activities that lead to growth, has some limitations in the absence of a data warehouse.
 • 
Arpit Choudhury
2
The Rapid Evolution of Reverse ETL | Boris Jabes, CEO at Census
In this episode, Arpit talks to Boris about the rapid evolution of Reverse ETL from a fancy new data tech to a feature that’s table stakes for all of…
 • 
Arpit Choudhury
14:29
Data Activation In The Modern Data Stack
A complete history of how Data Activation became a hot topic in the Modern Data Stack in early 2021, what exactly it means, and how it has evolved since…
 • 
Arpit Choudhury
Data -> Insights -> Action
By combining event data from primary sources and object data from secondary sources
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Arpit Choudhury
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